missed this at berlin fashion week: clothes and fabric from milk! the material is described with such great attributes (shall we call it milksilk?) and i’m looking forward to the men’s collection!
even though milk has a high carbon footprint, it appears that this fabric is quite ecofriendly, since it uses milk that would’ve otherwise been thrown away, and the entire production process is fairly quick, local and uses no chemicals. also, it’s an impressive water footprint: for one kilo of material, it only needs 2l of water, not 20.000l like cotton does. it also seems like it can be used for lots more as well, e.grrrrr. medical uses since it’s antibacterial.
by the way: what an entrepreneur! she started her own fashion label at 19, while getting her diploma in microbiology and has now been conducting research on the milksilk for two years now!
ziemlich gut gemachtes video, straight to the point!
grundsätzlich ist natürlich ein MSC logo schon mal ein gutes zeichen. einen ratgeber, welcher fisch mit gutem gewissen gegessen werden darf, gibt’s z.b. bei greenpeace:
awesome analysis of the fossil fuel age, the economy, and why economic growth is effectively over.
now that’s a way to take action! not very subtle or sophisticated, but it certainly generated lots of media and attention with a strong message!
although i wouldn’t recommend this to people who are not mayor of their city.. and i would have preferred to see a really expensive car like the ferrari in the leading role..
now imagine this would all be bikes, e-mobility, LED lights and renewable energy!