this (thursday) evening, the ONE campaign is premiering their movie “vodoo and vaccines in benin, africa” via facebook. the movie can be viewed at 20:00 (CET) through this facebook app (corresponding fb event).
the movie is about current medical practices in benin that bring together traditional healers and modern doctors to give children access to life-saving vaccines.
the interesting part is that they decided to do this via facebook instead of just launching a website at a certain time, or a video on youtube/vimeo. i wonder who’s consulting them.