been fiddling with google plus today. it will surely take some time until it’s set up the way i have my facebook set up, but so far i like the feel of it.

and google did learn something: the ‘buzz’ strategy of giving everybody access at once completely backfired. the “invite only”-system of ‘plus’ was much smarter as it created a sense of ‘i want to be part of it’ (even though it seems like i have unlimited invites). there’s a german saying that captures this and translates into: “what costs nothing is worth nothing”.

[EDIT: it seems like anybody can sign up now via]

[EDIT: it seems like google has exceeded its capacity for new invites..]

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